The world’s largest insurance service organization faced a persistent decline in sales over five years. Despite a global presence, the company consistently lost deals to smaller competitors with a local market focus, leading to a concerning trend.
Through the PriceAgent app, we conducted a customized project, measuring the market’s willingness to pay against specific value drivers. Our analysis revealed a significant opportunity—large customers perceived our client as a potential source for innovation and support but were left wanting. Recognizing this, the company strategically adjusted its approach. By offering improved ways to manage claims processes, enhance customer service, and reduce claims processing costs, the company positioned itself as a strategic partner. The result? An aggressive expansion and innovation strategy led to a 35% increase in local engagements, earning the organization the prestigious title of the #1 rated service provider for emergency services. This success story underscores the transformative power of the PriceAgent app in reshaping business strategies and driving meaningful outcomes.
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