Preview and launch your study in Priceagent (Video)

Introduction

Once you’ve set up your pricing research project, the next step is to review and finalize your study before launching it. This guide walks you through how to preview your study, make final adjustments, and submit it for data collection. For detailed steps, refer to the accompanying video.

Previewing your study

Before launching, it’s important to check how your study will appear to respondents. The preview lets you verify that all descriptions, attributes, and selections are correctly displayed. If any details need adjustment, you can go back and make edits before finalizing.

During this step, review the study description to ensure it accurately reflects the product or service being tested. If necessary, refine the text to make it clearer or more engaging. The preview also includes all the questions respondents will answer. While some screening questions are fixed, you can modify others to better fit your objectives. Attributes, competitor comparisons, and customer preference questions should be checked to ensure they align with the insights you want to gather.

Making adjustments

If any part of the study needs revision, use the edit function to update the details. Attributes can be adjusted, and selections can be refined to ensure the study provides meaningful insights. Taking the time to review these details ensures that the results will be relevant and useful.

Submitting and launching

Once everything is in place, submit the study to finalize it. After submission, no further changes can be made, and data collection will begin immediately. If you’re not ready to launch, you can save the study as a draft and return to it later.

Next steps

Once live, the study will gather responses, providing insights into pricing perception, customer preferences, and competitive positioning. Reviewing the collected data will help refine future studies and improve pricing strategies.

For a full walkthrough, watch the accompanying video.