Know exactly where
your price wins

Priceagent lets you test and understand what buyers are truly willing to pay, using real demand from real people here and now, so every decision is grounded in what buyers will pay next.

Trusted by 1.500+ companies world wide

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See what drives profit before you move

Priceagent turns real buyer input into clear demand and revenue curves, revealing how adoption changes with price. Before making a single change.

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Real buyer insight

Capture genuine market response, not historical noise. Every curve reflects what buyers say today.

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Complete demand and revenue curves

See the full picture of how demand and revenue evolve, uncovering stable zones, break points, and profit drivers.

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Decision clarity

Move fast with visible pricing signals you can trust, turning market response into confident action.

Run you first study
For teams

Built for every pricing moment

Product Teams

Plan features and launch with precision. See how customers value each feature and variant before you ship. Priceagent reveals price walls and demand shifts so you can choose the right price, test scenarios in hours, and launch with confidence. No consultants. No guesswork.

Validate product launches

Find the right entry point to balance adoption, revenue, and positioning goals.

Test feature value drivers

See which attributes shift demand most, and use that to guide packaging or tiering.

Find adoption barriers

Find price walls and break points that stall adoption over the product lifecycle.

Marketing teams

See how demand shifts across campaigns, tiers, and offers in real time. Priceagent turns real buyer data into clear guidance so you design promos, bundles, and messaging that win without racing to the bottom, selling the right price to the right audience at the right moment.

Test positioning

Confirm if brand messages or attributes, like “eco-friendly,” carry a price premium.

Optimize promotions

Test whether discounts create incremental volume, or simply give money away.

Adapt pricing by channel

Adjust strategy for retail, e-commerce, and direct sales based on buyer response.

Leadership & Strategy

Make pricing a shared source of truth with one data-driven foundation across finance, product, and marketing, grounded in real market response. Skip opinion battles and consultant delays and see how pricing drives growth with instant, transparent insight.

See revenue impact

Compare revenue outcomes for small price moves, then select the plan that meets targets.

Model risk & thresholds

Pinpoint safe ranges and breaking points when prices move under market pressure.

Validate big moves

Decide where to expand, how to price across channels, and when to adjust your pricing.

Key Capabilities
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Launch in minutes

No expertise needed. AI handles setup. Just describe your product and launch.

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Full demand & revenue, visualized

See where demand peaks, plateaus, or drops. Price with precision, not guesswork.

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Find your value drivers

Reveal what drives willingness to pay across features, channels, competitors, and behaviour.

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Segment and compare

Explore price sensitivity across regions, personas, or tiers. Visually and fast.

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Interactive insights

Get results within hours, visualised for easy comparison and decision-making, with AI highlighting key insights.

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Audience options, built in

Test with your users or ours—300M+ global panel included for instant reach.

The signals that shape your pricing decisions

Every pricing study in Priceagent reveals patterns that show how buyers respond, helping you understand where to hold, where to move, and where to grow.

Stable zones

Price ranges where demand stay steady. Your room to move without losing momentum.

Break points

Thresholds where demand drops sharply, showing how far you can push before demand falls.

Profit drivers

The prices that maximise both demand & revenue. Your clearest view of value alignment.

Pricing study comparing max demand price of $49 with 72% total demand and 91 revenue score versus max revenue price of $69 with 50% total demand and maximum revenue score of 100, shown with a colored stepped area chart.Text label 'Stable Zone' pointing to a pink shaded rectangular area with a blue gradient overlay at the top.Diagram highlighting a break point with a stepped horizontal and vertical line in pink, blue, and green.Graph label indicating a peak with the text 'Profit Driver' above a purple dot.
How it works

Unlock your pricing insights

Step 1: Select study
Step 1: Select a pricing study type in Priceagent — Price Check or Price Discovery

Set up in minutes

Add your product, attributes, and target buyers. AI-assisted setup builds your study automatically, so you can go from idea to launch fast.

Step 2: Gather data
Step 2: Priceagent automatically collects real buyer willingness to pay data

Collect buyer signals

Reach verified buyers worldwide or test with your own customers. Every response is quality-checked to ensure accurate, real-market input.

Step 3: Analyze & Report
Step 3: Priceagent generates demand and revenue curve insights for pricing decisions

Map demand and revenue

See how adoption shifts across price points. Identify stable zones, break points, and profit drivers, the insights that turn data into confident pricing decisions.

Why Priceagent?

Set the right price, increase revenue, and stay competitive. Turn pricing into a growth engine.

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Fast insights

Get results within 24 hours and act before the market shifts.

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Self-serve & easy

Launch tests and analyze data without external support.

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Proven accuracy

Built on a proprietary algorithm trusted by global brands.

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Actionable data

Dashboards highlight revenue opportunities, no guesswork.

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Scalable & global

Tap into 300M+ real buyers to validate new markets.

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Secure & private

Full control over your pricing data, nothing stored or shared.

Don't just set a price: quantify the value of every feature with forward-looking customer data.

Pricing studies on demand and on repeat.