
In the fast-paced realm of modern business, adaptability and innovation have become paramount. Amidst this digital revolution, the concept of…
The fact that research from McKinsey Consulting has indicated that as much as 90% of all new products are underpriced (https://www.mckins...
Oct 19, 2021 / Read More
Many US businesses and global companies are increasingly adopting NPS (net promoter score) as a key metric to measure and evaluate custom...
Sep 16, 2021 / Read More
As CEO of a leading global pricing research company that has executed almost one thousand different projects I know that the two things c...
Aug 18, 2021 / Read More
In 1970 the popular VW bug carried a suggested retail price of $1,839 and held a firm position in the minds of US drivers as a great valu...
Jun 28, 2021 / Read More
The Ten Things Home Improvement Companies Need to Know About Pricing
Mar 12, 2021 / Read More
1. Know the price walls for your category. Surprisingly unit volume is not always in a perfect direct inverse relationship to price at ev...
Feb 18, 2021 / Read More
In the fast-paced realm of modern business, adaptability and innovation have become paramount. Amidst this digital revolution, the concept of…
PriceAgent Launch Press Release September 12th, 2023 FOR MORE INFORMATION: Ralph Fascitelli Ralphfascitelli@gmail.com Global Pricing Innovator Atenga Insights Announces Launch…
In today’s ever-evolving business landscape, sustainability is no longer an optional endeavor but a crucial imperative. As consumers become more…
In the dynamic world of retail, setting the right price for your products can be a game-changer. Retail price optimization…
Promotional pricing has become a powerful tool for businesses aiming to boost sales, attract new customers, and create a sense…
In today’s fiercely competitive business landscape, staying ahead of the curve is crucial for long-term success. One of the most…
In the competitive world of retail, pricing strategies play a vital role in determining the success of businesses. Finding the…
In today’s highly competitive business landscape, companies are constantly seeking effective strategies to differentiate themselves and attract valuable customers. One…
In today’s competitive business landscape, having a well-defined customer acquisition strategy is crucial for sustained growth and success. By strategically…
In the ever-changing business landscape, implementing effective price structures is crucial for maximizing profitability and meeting customer expectations. This article…
Consumption-based pricing models offer businesses a way to optimize pricing based on actual usage of a software product. In this…
Panel research is a powerful tool for understanding customer preferences, behavior, and willingness to pay. In this article, we will…
Retaining customers is a critical component of business success, as it is much more cost-effective to retain existing customers than…
Pricing is a critical component of a business strategy, as it directly impacts revenue and profit margins. In this article,…
Annual Recurring Revenue (ARR) is a key metric for measuring the growth and sustainability of subscription-based businesses. Pricing strategies play…
In the retail industry, pricing plays a critical role in determining sales and profitability. Setting the right price point can…
In any business, pricing plays a crucial role in determining profitability. Setting the right price point can help businesses attract…
How to Optimize Your Business Strategy In today’s digital age, engagement metrics have become an essential part of measuring the…
Sales growth is a key objective for most businesses, but achieving sustained growth can be a challenge. In this article,…
Unearned revenue, also known as deferred revenue, is a term that refers to the money a company receives in advance…
In today’s competitive market, businesses need to have a clear understanding of their competitors’ pricing strategies. By gathering competitive pricing…